Retail and e-commerce companies

Organize a win-win dialog between customers and brands

Being the sole provider of the "pricing" information is not enough. Internet users find technical information, reviews and advices elsewhere, and they can compare prices easily. Retail and e-commerce companies need to find a new deal with their customers, improving satisfaction and loyalty while offering new value added services.

As distributors and aggregators, retail companies first need to deal efficiently with many details : product references, pricing, promotions, coupons, stocks, etc. Local stores must be quickly updated with new activities or changes. We have a successful track record in organizing communication spaces and workflows so that local stores can find relevant information and share best practices.

E-commerce companies can use similar tools to share information with buyers, responding to their presales questions.

In order to provide a distinguished user experience, and more value to manufacturers, we suggest retail and e-commerce companies organize conversations between customers and brands, leveraging their audience and aggregating role. In these dialog marketplaces, users can ask presales questions to experts representing different brands, each brand representatives providing expert knowledge not found in forums and blogs. This way, retail and e-commerce companies can help consumer brands be part of the conversations in a very rewarding manner.

Because we provide multi-channel aggregation (web, facebook, twitter, mobile, etc.), retailers can be present at the right social media corner, with low management costs due to a single united interface for back-office.

At last, customer loyalty can get a big boost by providing a suggestion or feedback space to loyalty card holders. Being able to discuss with retail company representatives about products, offers and services is definitively the best premium a customer can wait from its VIP status.