Dimelo's blog application allows companies to publish relevant information and ask open questions to their customer community. The community manager publishes multimedia content and the customer react to it.

It is a complementary application to other "pull" applications where the customer initiate conversations on suggested topic. Here, in traditional "push", the company initiate discussions.

Unlike other blogs, Dimelo's shares a common back-office with other applications and can connect to external content sources, allowing brands to partner with content publishers and provide exclusive content to their customers community.